How to Create the Best Content in the 21st Century

create the best content

My clients tell me that the best thing about working with, and following me is my content is created with a personal, experiential touch. Read on and learn about new tools that will help you to create the best content.


Research, science, and statistically analyzed reports are useful, and I include some of that, but everyone knows theory backed by facts does not mean it will work the same way for everyone.


As the saying goes, your results may vary. Foundational, on-the-ground progress comes from direct experience. You share your experience when you create the best content.


It’s comforting to hear that something works, but it’s liberating to discover it for yourself!


You already know this. No one would hire an overweight, out of shape personal trainer. You’d pick a personal trainer that you look up to or would want to look like.


You can buy content and have others write your articles, but that dilutes your brand. Your clients and followers want you. You are your message.


I create content from inside the subject, not as an academic or researcher but as an average guy working on the front lines, developing in the trenches–working every day and becoming above average. 


I put a lot of effort into making my content top-notch. I used antiquated audio and video editing that was highly technical and difficult to master. I never did master it. Every time was a first-time struggle.


But you don’t have to struggle to create and edit your content


Welcome to the 21st century. Create the best content.


Descript is a collaborative audio/video editor that works like a doc. It includes transcription, a screen recorder, publishing, full multitrack editing, and some mind-bendingly useful AI tools.


Their pricing is affordable even if you are starting out


Here’s how to make your home-grown, grassroots content look and feel top-notch.


Creators, thought leaders, and entrepreneurs must have the tools to persist. Clients won’t beat your door down, but after discovering your authenticity through your content, they’ll wear a path to your door.


Tools that help you create the best content also help you persist. For example, streamlining remote recordings for recording interviews or other content. 




© Brian Braudis 2020, All rights reserved



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